Architect: I.R.E. Birkett
The Prince’s Building in Oxford Street is one of the city’s few Art Nouveau buildings, though only the facade survives, the remainder of the building having been torn out and rebuilt as luxury apartments in the mid-1990s. It was in 1903 at the height of the continental Art Nouveau period, though the style failed to catch-on in Britain. Its front is decorated by large terra cotta panelled window surrounds and its tall chimneys are very distinctive.